Contact: Cheryl Krauss
Bain & Company
Telephone: +1 646-562-7863
cheryl.krauss@bain.com

CONSUMER GOODS INDUSTRY VETERAN KENJI GOVAERS JOINS BAIN & COMPANY'S GLOBAL CONSUMER PRODUCTS PRACTICE

New York, Tokyo - January 21, 2010 - Veteran consumer goods expert Kenji Govaers has joined the Tokyo office of global consulting firm Bain & Company as part of the firm's Global Consumer Products Practice. Govaers' appointment was announced today by Paul Meehan, Regional Managing Director, Bain & Company Asia Pacific.

Mr. Govaers brings more than 20 years of experience advising multinational and Japanese companies on developing growth strategies, corporate turnarounds, sales and distribution capabilities improvement and business model re-definition. Recently, he has been helping international firms increase performance and profitability despite economic turbulence, and advising Japanese companies on gaining additional growth through foreign expansions and acquisitions. He has served clients across a broad range of consumer-focused sectors, including food and beverage, cosmetics, luxury goods and apparel, consumer electronics and retail banking.

"Bringing on an industry expert like Kenji is a testament to our dedication in helping our consumer products clients in Asia Pacific respond to rapid changes in consumer behavior and develop strategies to create and capture new growth," said Meehan. "His insights, expertise and track record of success will prove as an invaluable resource to both our firm and our clients."

Prior to joining Bain, Mr. Govaers worked as an executive vice president at another global business consulting firm where he launched its Shanghai and Tokyo offices.

He earned a master's degree in business management from ESCP Europe (France).

Editor's note: For more information about Bain's Global Consumer Products Practice, or to schedule an interview with Kenji Govaers, please contact Cheryl Krauss at email: cheryl.krauss@bain.com or +1-646-562-7863.

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